Sensory Research
How-To 灏图品测® is a pionner in China to engage in sensory evaluation of personal care products, and our evaluation methods adopted have been repetitively certified by the product R&D centers of the world’s top 500 enterprises. At present, we have provided sensory evaluation services for more than 30 personal care and food companies.
- Team members with 20+ years’ experience in sensory evaluation
- 10+ well-trained sensory panels covering 9 categories, including skin care, hair care, cosmetics, oral care, beverages and dairy products
- The cutting edge sensory evaluation laboratories in China
- Rich experience in product evaluation outsourcing services
- Official sponsor of SenseChina Master Class
Product sensory profile
Comprehensive sensory analysis by a well-trained and validated sensory panel.
Sensory Mapping
Sensory mapping indicates the characteristics of each product, to help brand position and product optimization.
Ideal Profiling
Sensory mapping indicates the potential ways to further improve the consumer liking of a product.
Sensory Research
How-To 灏图品测® is among the earliest in China to engage in sensory evaluation of personal care products, and our evaluation methods adopted have been repetitively certified by the product R&D centers of the world’s top 500 enterprises. At present, we have provided sensory evaluation services for more than 30 personal care and food companies.
- Team members with 20+ years’ experience in sensory evaluation
- 10+ well-trained sensory panels covering 9 categories, including skin care, hair care, cosmetics, oral care, beverages and dairy products
- Top sensory evaluation laboratories in China
- Rich experience in product evaluation outsourcing services
- Exclusive sponsor of SenseChina Master Class
CASE
Product sensory profile
Comprehensive sensory analysis by a well-trained and validated sensory panel.
Sensory Mapping
Sensory mapping shows directly the characteristics of each product, to help enterprises locate their own products and determine the direction of future optimization.
Ideal Profiling
Sensory mapping indicates the potential ways to further improve the consumer liking of a product.
